Technology

Toyota finally gets off its ass and announces a real electric vehicle strategy

Toyota finally gets off its ass and announces a real electric vehicle strategy

Toyota, an early pioneer in electrification that has since fallen far behind its competitors, finally announced an electric vehicle strategy that will result in 15 new battery-electric vehicles released by 2025.

The company, which helped pave the way for companies like Tesla and others by proving that vehicles with alternative powertrains could be immensely popular, also unveiled a new concept EV at the Shanghai Motor show called the BZ4X. The electric SUV concept will serve as a starting point for other models with the BZ (which stands for “Beyond Zero”) branding in the future. Toyota did not reveal any details or specifications for the BZ4X, but it did say the vehicle would be released in China and Japan later this year.

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